Built for your trade
For independent shops: the shop, online, without becoming Amazon.
An independent shop doesn’t need a 10,000-product store. It needs to be found, to show what it stocks, to sell the things people buy remotely, and to make the shop itself the reason to come in.
The first problem
Nobody knows what’s in stock
A curated online range — the things that ship well and the things people reserve — synced with your till where possible.
The second
Local search decides footfall
Hours, location and Google Business done properly, plus pages for what makes the shop worth the trip.
The third
Gift vouchers are paper
Vouchers sold online, emailed instantly, redeemed in the shop.
What we’d build
A system the business runs on, from about £13,000
Fixed price agreed after one conversation. A care plan afterwards is about £150 a month — hosting, fixes, updates — and you can stop it whenever you like. You own everything: domain, code, content.
- Curated online range with card payment
- Reserve-in-store
- Gift vouchers
- Local SEO done properly
- Newsletter that people open
Straight answers
Can it connect to our EPOS?
Often — Square, Shopify POS, Lightspeed and others sync stock; we’ll say honestly what yours can do.
Do we need to list everything?
No. Fifty things sold well beat a thousand listed badly.
Being found
How independent shops get found online
Most independent shops win work from three places: Google’s local results, word of mouth that gets checked online, and the handful of people who search for exactly what you do. A business software built for your trade covers all three — a Google Business Profile that’s complete and reviewed, service pages written in the words your customers use, and a site fast enough that people don’t give up on their phone.
We build the technical side of search into every independent shop website as standard: proper page titles and descriptions, structured data Google can read, an image on every share, and location pages that are useful rather than spam. The free site check on this site shows you where an existing site stands in twenty seconds.
Your situation, in three taps
What would we actually build for you?
Do you have a website now?
Do customers need to book or buy from you?
Is there admin you’d pay to make disappear?
Proof, not promises
Things we’ve built that independent shops would recognise
Nearby trades
Sound like you?
Tell us what’s annoying you. You’ll get an honest answer within a working day, and a fixed-price proposal within days if it’s a fit.